Izgradnja prvega agenta
Ta vodič vas bo popeljal skozi izgradnjo Agenta za obnovitev košarice, AI agenta, ki spremlja zapuščene košarice in orkestrira personalizirano obnovitveno sekvenco prek emaila, SMS in WhatsApp z uporabo Brevo MCP orodij.
Predpogoji
- Brevo račun z API ključem (pridobite ga tukaj)
- Konfiguriran Brevo MCP Server (vodič za nastavitev)
- Claude Desktop, Claude Code ali kateri koli MCP-kompatibilen odjemalec
- Email predloge ustvarjene v Brevo za obnovitev košarice
Kako delujejo agenti
Agent je markdown datoteka, ki definira:
- Identiteto, kaj agent dela in njegove omejitve
- Orodja, katera MCP orodja lahko uporablja
- Navodila, kako naj razmišlja in deluje
- Omejitve, kaj nikoli ne sme narediti
Ko je priklican, agent uporablja LLM za razmišljanje o cilju, izbiro ustreznih orodij in izvajanje dejanj proti Brevo API.
Tržnik: "Nastavi obnovitev košarice za košarice nad $50" ↓Agent prebere svojo specifikacijo (orodja, omejitve) ↓Agent razmišlja: "Moram ustvariti segment, oblikovati sekvenco, nastaviti sledenje" ↓Agent kliče: brevo/create-segment → brevo/send-email → brevo/send-sms → brevo/track-event ↓Rezultat: 3-koračna obnovitvena sekvenca aktivna, sledilni dogodki tečejoKorak 1: Definirajte agenta
Ustvarite datoteko z imenom cart-recovery-agent.md:
---name: cart-recovery-agentdescription: Recover abandoned carts with personalized multi-channel sequencesversion: 1.0.0temperature: 0.2max_tokens: 4096tools: - brevo/list-contacts - brevo/get-contact - brevo/create-segment - brevo/send-email - brevo/send-sms - brevo/track-event - brevo/get-email-templates - brevo/get-email-statstriggers: - event: cart_abandoned conditions: - cart_value: "> 50" - time_since_activity: "> 30m" - schedule: "0 */4 * * *"permissions: - contacts:read - email:send - sms:send - events:write---
# Cart Recovery Agent
You are an e-commerce cart recovery specialist working with Brevo'sengagement platform. Your goal is to recover abandoned carts throughpersonalized, well-timed multi-channel outreach.
## Strategy
When a cart is abandoned:
1. **Wait 1 hour**, then send a reminder email with cart contents2. **Wait 24 hours**, if no open → send SMS with urgency message3. **Wait 48 hours**, if still no recovery → send final email with incentive (discount code if cart value > $100)
## Decision Framework
- Cart value < $50: Skip (not worth recovery cost)- Cart value $50-$100: Email only (2 touches)- Cart value $100-$250: Email + SMS (3 touches)- Cart value > $250: Email + SMS + personal outreach flag
## Rules
- NEVER send more than 3 messages per abandoned cart- NEVER contact customers who opted out of marketing- ALWAYS check if cart was recovered before sending next step- ALWAYS personalize with customer first name and cart items- ALWAYS track recovery events for attribution- Respect quiet hours: no SMS between 9pm-9am customer local time
## Email Templates
Use these Brevo template IDs:- Reminder (step 1): template_id 101- Urgency (step 2): template_id 102- Incentive (step 3): template_id 103
## Metrics to Track
- `cart_recovery_email_sent`, recovery email dispatched- `cart_recovery_sms_sent`, recovery SMS dispatched- `cart_recovered`, customer completed purchase- `cart_recovery_failed`, sequence completed without recoveryKorak 2: Registrirajte orodja
Agent potrebuje dostop do določenih Brevo MCP orodij. Polje tools v frontmatter definira, katera orodja lahko agent prikliče. Ko agent teče, lahko kliče samo ta orodja, vse ostalo je blokirano.
Tu je, kar vsako orodje dela v kontekstu tega agenta:
tools: # Branje podatkov stranke in stanja košarice - brevo/list-contacts # Najdi stranke z zapuščenimi košaricami - brevo/get-contact # Pridobi podrobnosti posamezne stranke
# Ustvarjanje ciljnih segmentov - brevo/create-segment # Segmentiranje po vrednosti košarice, času, vedenju
# Pošiljanje obnovitvenih sporočil - brevo/send-email # Transakcijski emaili za obnovitev - brevo/send-sms # SMS obvestila za visoko vredne košarice
# Sledenje rezultatov - brevo/track-event # Beleženje poskusov obnovitve in rezultatov - brevo/get-email-stats # Preverjanje, ali so bili emaili odprti - brevo/get-email-templates # Preverjanje obstoja predlogKorak 3: Ustvarite verigo izvajanja
Za kompleksne agente lahko definirate večstopenjsko verigo izvajanja, kjer specializirani pod-agenti obdelujejo različne faze:
steps: - agent: analyzer input: | Analyze the abandoned cart data for the past 4 hours. Goal: {task}
Use brevo/list-contacts to find contacts with CART_ABANDONED event in the last 4 hours. Segment by cart value tier.
- agent: sequencer input: | Based on this analysis, design recovery sequences: {previous}
For each tier, create the appropriate message sequence using the decision framework.
- agent: executor input: | Execute these recovery sequences via Brevo: {previous}
Send emails and SMS according to the timing rules. Track every action with brevo/track-event.
- agent: reporter input: | Generate a recovery report from these execution results: {previous}
Include: carts targeted, messages sent, early recoveries, projected revenue impact.Korak 4: Testirajte agenta
S Claude Code
# Usmerite Claude Code na vašo specifikacijo agentaclaude --mcp brevo "Run the cart recovery agent for abandoned carts in the last 4 hours"S Claude Desktop
Ko je konfiguriran Brevo MCP server, vprašajte Claude:
Zaženi mojega agenta za obnovitev košarice. Preveri zapuščene košarice nad $50 v zadnjih 4 urah in izvedi obnovitveno sekvenco.
Claude:
- Prebere specifikacijo agenta
- Prikliče
brevo/list-contactsza iskanje zapuščenih košaric - Segmentira po vrednosti košarice z odločitvenim okvirom
- Pošlje obnovitvene emaile prek
brevo/send-email - Doda v čakalno vrsto SMS sledenje prek
brevo/send-sms - Sledi vsem dogodkom prek
brevo/track-event
Programsko izvajanje
import { TajoAgent } from "@tajo/agent-sdk";import { BrevoMCPServer } from "@tajo/brevo-mcp-server";
const brevo = new BrevoMCPServer({ apiKey: process.env.BREVO_API_KEY,});
const agent = new TajoAgent({ specPath: "./cart-recovery-agent.md", mcpServers: [brevo], model: "claude-sonnet-4-6",});
// Zaženi agentaconst result = await agent.run( "Recover abandoned carts over $50 from the last 4 hours");
console.log(result.summary);// → "Processed 23 abandoned carts. Sent 23 reminder emails,// 8 SMS messages. 3 carts already recovered during execution."Korak 5: Načrtujte agenta
Zaganjajte agenta po ponavljajočem se urniku:
Na osnovi crona
# V frontmatter specifikacije agentatriggers: - schedule: "0 */4 * * *" # Vsake 4 ure timezone: "America/New_York"Na osnovi dogodkov
triggers: - event: cart_abandoned conditions: - cart_value: "> 50" - time_since_activity: "> 30m" debounce: 5mWebhook
triggers: - webhook: /agents/cart-recovery/trigger method: POST authentication: api_keyKorak 6: Spremljajte in izboljšujte
Sledite uspešnosti agenta prek Brevo dogodkov:
-- Stopnja obnovitve po ravni vrednosti košariceSELECT CASE WHEN cart_value < 100 THEN '$50-$100' WHEN cart_value < 250 THEN '$100-$250' ELSE '$250+' END as tier, COUNT(*) as carts_targeted, SUM(CASE WHEN recovered THEN 1 ELSE 0 END) as recovered, ROUND(SUM(CASE WHEN recovered THEN 1 ELSE 0 END)::numeric / COUNT(*) * 100, 1) as recovery_rate_pct, SUM(CASE WHEN recovered THEN cart_value ELSE 0 END) as revenue_recoveredFROM cart_recovery_eventsWHERE created_at > NOW() - INTERVAL '30 days'GROUP BY tierORDER BY tier;Primer: Celotna seja agenta
Tu je dejanska interakcija med tržnikom in Agentom za obnovitev košarice:
Tržnik: "Preveri zapuščene košarice od danes in zaženi obnovitev"
Agent: Preverjam zapuščene košarice za zadnjih 24 ur...
[Kliče brevo/list-contacts s filtrom CART_ABANDONED_AT > today]
Najdenih 47 zapuščenih košaric:- 12 košaric pod $50 (preskoči po pravilih)- 23 košaric $50-$100 (samo email raven)- 8 košaric $100-$250 (email + SMS raven)- 4 košarice nad $250 (email + SMS + označi za osebni stik)
Zaganjam obnovitvene sekvence...
[Kliče brevo/send-email × 35 s template_id 101][Kliče brevo/track-event × 35 z dogodkom "cart_recovery_email_sent"]
Korak 1 zaključen:- 35 opomniških emailov poslanih- 12 SMS v čakalni vrsti za sledenje po 24 urah (visoko vredne košarice)- 4 košarice označene za osebni stik
Naslednje preverjanje načrtovano čez 4 ure.Sledilni dogodki obnovitve: cart_recovery_email_sent (35), cart_recovery_sms_queued (12), cart_recovery_escalated (4)Naslednji koraki
- Format specifikacije agenta, Popolna referenca za markdown agenta
- Vgrajeni agenti, Marketinški agenti pripravljeni za uporabo
- Referenca Skills, Vsa razpoložljiva MCP orodja
- Brevo MCP Server, Sheme orodij in dovoljenja