Shopify Connector

Connect your Shopify store to Brevo for complete customer data synchronization, abandoned cart recovery, and automated marketing campaigns.

Overview

Features

• Real-time customer sync - Customer data synced instantly to Brevo contacts
• Order tracking - Order events for post-purchase flows
• Product catalog sync - Products available for recommendations
• Cart abandonment - Track and recover abandoned carts
• Browse behavior - Page view and product interest tracking
• Multi-store support - Connect multiple Shopify stores

Prerequisites

Before you begin, ensure you have:

1. A Shopify store with admin access
2. A Brevo account with API access
3. A Tajo account

Installation

Option 1: Shopify App Store (Recommended)

1. Visit the Tajo app in Shopify App Store
2. Click “Add app”
3. Grant requested permissions
4. Connect your Brevo account

Option 2: Manual Installation

Step 1: Create a Shopify App

1. Go to your Shopify admin → Settings → Apps and sales channels
2. Click “Develop apps” → “Create an app”
3. Name it “Tajo Integration”

Step 2: Configure API Scopes

Enable these scopes:

read_customers
write_customers
read_orders
read_products
read_checkouts
write_script_tags

Step 3: Install the App

# Using Tajo CLI
tajo connectors install shopify \
  --shop-url your-store.myshopify.com \
  --api-key $SHOPIFY_API_KEY \
  --api-secret $SHOPIFY_API_SECRET

Step 4: Configure Webhooks

Tajo automatically registers these webhooks:

Configuration

Basic Setup

connectors:
  shopify:
    enabled: true
    shop_url: "your-store.myshopify.com"
    api_version: "2024-01"

    # Data sync options
    sync:
      customers: true
      orders: true
      products: true
      carts: true
      inventory: false  # Optional

    # List assignment
    lists:
      all_customers: 5
      buyers: 6
      abandoned_cart: 7

Field Mapping

Map Shopify fields to Brevo contact attributes:

Custom Attribute Mapping

field_mapping:
  # Standard fields
  email: email
  first_name: FIRSTNAME
  last_name: LASTNAME
  phone: SMS

  # E-commerce metrics
  orders_count: ORDER_COUNT
  total_spent: TOTAL_SPENT
  last_order_date: LAST_ORDER_DATE

  # Custom fields
  customer_type: CUSTOMER_TYPE
  preferred_language: LANGUAGE
  loyalty_tier: VIP_TIER

  # Computed fields
  average_order_value: AOV
  days_since_last_order: RECENCY

Product Sync

Sync products for email recommendations:

sync:
  products:
    enabled: true
    include_variants: true
    include_images: true
    categories_as_tags: true

    # Filter products
    filter:
      status: active
      exclude_tags: ["hidden", "wholesale-only"]

Inventory Tracking

Enable stock-level synchronization:

sync:
  inventory:
    enabled: true
    low_stock_threshold: 10
    out_of_stock_events: true

Events

Customer Events

Order Events

Cart Events

Skills Enabled

The Shopify connector enables these skills:

Code Examples

Initialize Connector

import { TajoClient } from '@tajo/sdk';

const tajo = new TajoClient({
  apiKey: process.env.TAJO_API_KEY,
  brevoApiKey: process.env.BREVO_API_KEY
});

// Connect Shopify store
await tajo.connectors.connect('shopify', {
  shopUrl: 'your-store.myshopify.com',
  apiKey: process.env.SHOPIFY_API_KEY,
  apiSecret: process.env.SHOPIFY_API_SECRET
});

Run Initial Sync

// Full historical sync
await tajo.connectors.sync('shopify', {
  type: 'full',
  resources: ['customers', 'orders', 'products'],
  since: '2023-01-01'
});

// Check sync status
const status = await tajo.connectors.status('shopify');
console.log(status);
// {
//   connected: true,
//   lastSync: '2024-01-15T10:30:00Z',
//   customersCount: 15420,
//   ordersCount: 8234,
//   productsCount: 342
// }

Track Cart Events

Add the Tajo script to your Shopify theme:

<!-- Add to theme.liquid before </head> -->
{% if customer %}
<script>
  window.tajoConfig = {
    customerId: "{{ customer.id }}",
    customerEmail: "{{ customer.email }}",
    customerName: "{{ customer.first_name }}"
  };
</script>
{% endif %}
<script src="https://cdn.tajo.io/shopify.js"></script>

Custom Webhook Handler

// Handle Shopify webhooks manually
app.post('/webhooks/shopify', async (req, res) => {
  const hmac = req.get('X-Shopify-Hmac-SHA256');

  // Verify webhook signature
  if (!verifyShopifyWebhook(req.body, hmac)) {
    return res.status(401).send('Unauthorized');
  }

  const topic = req.get('X-Shopify-Topic');

  // Forward to Tajo
  await tajo.connectors.handleWebhook('shopify', {
    topic,
    payload: req.body
  });

  res.status(200).send('OK');
});

Monitoring

Dashboard Metrics

Monitor your Shopify connection in the Tajo dashboard:

• Sync Status: Real-time connection health
• Customers Synced: Total contacts from Shopify
• Orders Tracked: Order events processed
• Cart Recovery: Abandoned cart performance
• Error Rate: Failed sync attempts

Webhook Logs

View webhook delivery status:

tajo connectors logs shopify --type webhook --last 24h

Sync History

Check historical sync operations:

tajo connectors history shopify --limit 10

Troubleshooting

Common Issues

Debug Mode

Enable verbose logging:

connectors:
  shopify:
    debug: true
    log_level: verbose
    log_webhooks: true

Test Connection

tajo connectors test shopify
# ✓ API connection successful
# ✓ Webhooks registered
# ✓ Products accessible
# ✓ Customers readable
# ✓ Orders readable

Best Practices

1. Start with test store - Use a development store first
2. Run initial sync during off-hours - Large syncs can be slow
3. Map custom attributes - Don’t rely on default mappings only
4. Enable cart tracking - Critical for abandoned cart recovery
5. Monitor webhook health - Set up alerts for failed deliveries
6. Use batch imports - For historical data over 10,000 records

Security

• OAuth 2.0 - Secure token-based authentication
• Webhook verification - HMAC signature validation
• Encrypted storage - API credentials encrypted at rest
• Scoped access - Minimum required permissions only

Related Resources

• WooCommerce Connector
• Customer Sync Skill
• Abandoned Cart Skill
• Brevo Contacts API